Swifties, this one’s for you. It seems like Taylor Swift's Eras Tour has lasted eons. Yet somehow, there’s always something to talk about. Just thinking about how much she’s accomplished while on tour makes me want to buckle down, lock in, and channel my inner girlboss. But while I can’t even be bothered to cook dinner at home after a long day of work, Taylor is accomplishing milestones most musicians can only dream of. Let’s recap.
The Eras Tour began in March 2023 with its North American leg. It’s set to go until December 2024, with dates in Europe, Australia, Asia, and South America— spanning 152 shows across five continents.
As the queen of multitasking, Swift hasn’t stopped at just selling out stadiums. Since the Eras tour began, she’s released multiple albums — both new and old — and shaken up the tour setlist with each new release. Her list of new releases started on the first day of her tour with “All Of The Girls You Loved Before,” which was quickly followed up by “The Alcott,” a feature on The National’s album — reciprocity for their work on her pandemic era albums, Folklore and Evermore.
She also released Midnights: Late Night Edition (including the iconic collab with Ice Spice), as well as not one but two album re-releases — Speak Now Taylor's Version and 1989 Taylor's Version. As if that wasn’t enough, she announced her latest album, The Tortured Poet’s Department, in a GRAMMY’s acceptance speech. Talk about legendary. Since its release, she’s also been churning out deluxe versions and remixes to keep us on our toes. The Eras Tour was even made into a Blockbuster film that brought Beyonce to its premiere. Star power: confirmed.
But that’s just her work life. Her personal life is just as eventful. She ended her 7-year relationship with Joe Alwyn in April 2023. Then entered into a brief but controversial fling with 1975 frontman Matty Healy. Though it didn’t last long, the relationship was enough to inspire a whole album and catapult her into her current romance with Travis Kelce, aka Amerca’s first nepo boyfriend. Now they’re the American Royal couple — and she somehow had time to fly from tour to his Super Bowl performance.
We all have the same hours in the day as Taylor Swift, but how she uses them will always be a mystery to me. I work eight hours a day and can barely manage a social life. Meanwhile, Taylor has it all — though conservatives are turning on her for daring to be a woman in her 30s who’s not married with kids. If that’s not proof that women can’t do anything right, I don’t know what is.
Clearly, she’s working late because she’s a singer. No wonder Taylor Swift became a billionaire months into her tour in October 2023. Her net worth is currently around 1.3 billion dollars, making her the only female musician to become a billionaire from her music.
Other entertainment billionaires like Rihanna, Kylie Jenner, Kim Kardashian, Jay-Z, and Kanye West have joined the three-comma club thanks to ventures like clothing brands, beauty products, and other entrepreneurial pursuits. Rihanna has her FENTY Empire. Kim has her award-winning SKIMS. Ye had Yeezy. But Taylor has an unbeatable catalog of publishing.
But Taylor isn’t just different from other Billionaires because of how she earned her money. She’s the Taylor we know and love because of how she spends it. Her rollercoaster Eras Tour is how she’s made much of her fortune. And she’s using it to give back in monumental degrees. From individual donations to investing in local infrastructure, Taylor is changing lives on a macro and micro scale. And teaching us what to expect from all billionaires in the process.
The Eras Tour Bonuses — Talk About Workplace Benefits
First to make headlines were the Eras Tour crew bonuses. While some of us get rewarded with a pizza party or a $10 gift card to Starbucks, Taylor casually dropped $55 million in bonuses for her tour crew. The massive sum was paid out to everyone who makes the Eras Tour go around, from truck drivers to dancers and sound technicians.
In fairness, these bonuses are so well-deserved. Taylor’s shows are over three hours long. Imagine dancing for that long — because Swift certainly isn’t the one with the impressive moves — for hundreds of tour dates. Or remembering countless combinations of light cues to go with a setlist that changes daily. Yeah, they’re clocking in. And if my boss had millions to blow, I’d be expecting a comfortable bonus too. But $55 Million? That’s a testament to Swift’s generosity. It's like she's Oprah, but instead of cars, she's giving out life-changing amounts of cash. "You get a bonus! You get a bonus! Everybody gets a bonus!"
It’s similar to how Zendaya gave film equity to every member of the crew that worked on her controversial black-and-white drama, Malcolm & Marie. Filmed in a few days with a bare-bones crew during the peak of the pandemic, the film was Zendaya’s passion project with Sam Levinson, in which she starred alongside John David Washington. Though the film got mixed reviews, it captured the audience’s attention all the same. After all, it was Zendaya — and we’ll watch her in anything. So since the film sold to Netflix for a hefty sum, all the crew members got payouts from the deal on top of their salaries to reward their hard work.
Bonuses and equity payouts are common in many industries, but not entertainment. Even though it’s one of the most lucrative and recognizable American industries, most entertainers don’t make enough to survive. The SAG and WGA strikes last year were proof that there needs to be systemic change in the industry. LA County has even identified show businesses as risk factors for being unhoused — after all, how many stories do we hear of actors who were living in their cars before their big break? And for many, their big break never comes. For even more, they get hired on amazing gigs with giant performers … then go right back to the grind afterward. While individual actions from our favorite stars won’t fix everything, Zendaya and Taylor are providing models for how Hollywood should treat the people who make this town go round.
And in this economy, even a little bit could go a long way. Inflation and the cost of living are not a joke. Especially when, like with many creative careers, you often have to invest in lessons or equipment for your craft. With all this considered, the impact of Swirt’s donations can’t be overstated. Imagine getting a lump sum of cash for dancing to your favorite Taylor Swift tracks? Talk about a dream job.
The Economic Impact of Swift - Swiftonomics, if you will
Like Barbie and Beyonce last year, Swift is still on a tear to boost the economy of the cities she’s in just by traveling there — ad inspiring others to make the trek, too.
The Barbie movie proved that by marketing to women (instead of just making Marvel flops like Madame Web that aren’t really targeted to women at all), the entertainment industry can make giant profits. Barbie fever went beyond the theater. Thanks to a plethora of product collabs, the phenomenon rippled through retail.
Similarly, Beyonce’s Renaissance Tour tour generated an estimated $4.5 billion for the American economy. According to NPR, that’s almost as much as the entire 2008 Olympics earned for Beijing. People were taking money out of their 401ks to pay for Beyonce tickets and the glittery, silver-hues outfits to rock at her shows. Cities even started calling her effect the “Beyonce Bump.”
Swift has the same effect. She’s not just proving her generosity on a micro-scale for the people close to her, she’s having actual, tangible effects on the economy. It's like she's leaving a trail of dollar bills in her wake, and cities are scrambling to catch them like it's a country-pop, capitalist version of musical chairs.
The US Travel Association called it the Taylor Swift Impact after she generated over $5 Billion in just the first 5 months of the Eras Tour. But how does this work? It’s not like Taylor is printing more money at those shows, but it almost is. Her tour dates are pretty much economic steroid shots for local businesses. Hotels are booked solid, restaurants are packed, and let's not even get started on the surge in friendship bracelet supplies.
“Swifties averaged $1,300 of spending in local economies on travel, hotel stays, food, as well as merchandise and costumes,” say the US Travel Association. “That amount of spending is on par with the Super Bowl, but this time it happened on 53 different nights in 20 different locations over the course of five months.” That’s not to say one word about her effect on the actual Super Bowl and the entire NFL season thanks to her ball-throwing boyfriend.
It's like she's created her own micro-economy, and everyone's invited to the party. And unlike some economic theories that rely on wealth trickling down (spoiler alert: it doesn't), Taylor's wealth is more like a t-shirt cannon or the confetti at her shows — showering everyone around.
Donations that truly do good
Taylor isn’t just stepping into cities and calling it a night. She’s also not just throwing pennies at problems - she's making significant contributions that are changing lives. And more importantly, she's using her platform to encourage her fans to do the same.
She kicked off her tour with quiet donations to food banks in Glendale, Ariz., and Las Vegas ahead of the Eras Tour. Once the tour was in full swing, she continued this practice. In Seattle, she donated to Food Lifeline, a local hunger relief organization. In Santa Clara, she showed some love to Second Harvest of Silicon Valley. And let's not forget about her $100,000 donation to the Hawkins County School Nutrition Program in Tennessee.
She’s been making similar donations overseas. Taylor Swift donated enough money to cover the food bills for an entire year across 11 food banks and & community pantries in Liverpool. Swift also covered 10,800 meals for Cardiff Foodbank and many more banks across the UK and EU. Her impact is so profound that her numbers are doing more to combat issues like hunger than the government.
Can billionaires actually be good?
One thing about me, I’m always ready and willing — knife and fork in hand — to eat the rich. Because fundamentally, can any billionaire really be good? In our late-stage capitalist horror story, the answer is usually no. Look how many of them are supporting the Trump campaign just to get some tax breaks.
But here's the thing - Taylor Swift might just be the exception that proves the rule. She's not perfect, sure. She still flies private jets and probably has a carbon footprint bigger than Bigfoot. But unlike most of the others in her tax bracket, she's not flaunting her wealth like it's a personality trait.
Take a look around. We've got billionaires trying to colonize Mars instead of, I don't know, helping people on Earth. In this context, Taylor's approach is more like Mackenzie Scott’s — Bezos’s ex-wife. She's not trying to escape to another planet - she's trying to make this one better.
And look, I'm not saying we should stop critiquing billionaires or the system that creates them. But she's just setting the bar for what we should expect from all billionaires. She's showing us that our collective power as fans can translate into real-world change. That our love for catchy choruses and bridge drops can somehow, improbably, lead to food banks getting funded and crew members getting life-changing bonuses.
So sorry to my neighbors who hear me belting “Cruel Summer” and “right where you left me” at the top of my lungs (and range). Just know it’s for the greater good.
10 Celebrities Who Have Charities
Some of Hollywood’s blockbuster players feel a relentless need to put their fame and fortune to good use. A-listers like Lady Gaga and Miley Cyrus take advantage of their celebrity status to spread awareness for causes that they’re most passionate about.
While it’s common for Hollywood’s Elite to participate in philanthropic work, it’s less common for celebs to run their own charity organizations. Let’s take a look at some of the stars who have worked their butts off to raise money for their truly meaningful foundations.
Lady Gaga - Born This Way Foundation
Lady Gaga has taken the world by storm with her various musical and artistic talents. She singlehandedly fomated a massive fanbase of “little monsters” who worship the very ground she struts upon.
Nowadays, millions of dedicated fans buy Gaga’s records, memorize her song lyrics, and pay hundreds to attend her concerts. But believe it or not, the “Speechless” songstress was once at the very bottom of the food chain. According to Gaga in a scene from her documentary, while attending school, she was relentlessly bullied by her peers. The bullies even threw her in a dumpster and laughed.
The cruel treatment she experienced on a daily basis was enough to inspire the “John Wayne” singer to promote kindness wherever she goes. Because Gaga knows exactly how it feels to be treated so poorly, the award-winning actress alternately understands the value of kindness- especially in times of need.
Formed in 2014, Gaga’s Born This Way Foundation promotes mental health awareness for those on the outskirts of society. With its slogan — “Be Kind” — the Born This Way Foundation also spreads the value of kindness.
Beyonce - BeyGOOD
Beyonce’s music has always spread a message of empowerment. With that in mind, it’s no surprise that her charity organization, BeyGOOD, takes a similar path. The “YAYA” singer’s organization offers a plethora of educational and artistic opportunities for women, particularly in the black community.
Seeing that the “Formation” songstress rarely gives interviews that delve into her personal life and beliefs, she’s famous for intrigue. Yet despite her star-like aura of mystery, she’s blatant about about the value of education. Case in point: Her famous 2012 hit, “Who Run The World? (Girls)” makes a point to celebrate those who pursue higher education when she sings, “Raise your glass to the college grads.”
The Award-Winning celeb felt fortunate to have the opportunity to attend a high school of performing arts which worked in her favor since music is her dearest passion. To spread her deep appreciation of education, the BeyGOOD Foundation believes in a society where everyone has an opportunity to prosper.
BeyGOOD helps organizations, institutions, and people work to transform their communities into places of well-being, economic prosperity, generosity, and justice.
Oprah Winfrey - Oprah Winfrey Charitable Foundation
Oprah Winfrey is one of the highest-earning women on the planet. Over the past few decades, the Mississippi native has built a veritable empire off her name, from her famous talk show to her longstanding magazine to her inherent fabulousness.
Yet, long before the fame and glory, Oprah has revealed her hardscrabble childhood. Raised by a single teenage mother, the talk show superstar was so poor she had nothing to wear but potato sacks as clothing.
Since the mega-star knows firsthand what it’s like to struggle with the hardships of poverty, she does whatever she can to offer help to those in need. The Oprah Winfrey Charitable Foundation's mission is to support women and children by providing education, support, and inspiration. In 2020, at the height of the Coronavirus Pandemic, the Oprah Foundation raised a whopping $10 million for relief programs for those in need.
Meryl Streep - Silver Mountain Foundation for the Arts
Art is far more than a source of entertainment. It is, in essence, the best outlet for self expression there is. Through art, people learn about themselves, their values, and their deepest aspirations.
No one’s more aware of the value of the arts than multiple Oscar-Award-Winner Meryl Streep. That is why, in 1986, the “Devil Wears Prada” star launched her charity, the Silver Mountain Foundation for the Arts. The organization was created with the help of her husband, Don Gummer, a renowned sculptor. Through its generous contributions, the charity aims to elevate artistic education throughout America and beyond.
Prince Harry and Meghan Markle - Archwell Foundation
The Duke and Duchess of Sussex may have stepped down from their royal duties, but this doesn’t mean they’re just sitting around doing nothing. The former royal couple has been actively participating in philanthropy, and even have their own charity, the Archwell Foundation.
Their foundation focuses on multiple causes that are dear to both Harry and Meghan, especially relating to mental health. Both the Duke and Duchess of Sussex have opened up on multiple occasions about their own personal struggles with mental illness. So it makes sense that the couple would try to spread as much awareness as they can via their charity.
Elton John - Elton John AIDS Foundation
Elton John has dedicated nearly half of his career to his world-famous AIDS Foundation. According to the “Goodbye Yellow Brick Road” singer, his mission with the charity is to not only put an end to the stigma surrounding those with HIV/AIDS but also to put an end to the epidemic itself. “The ambition is to get rid of this disease by 2030,” John said in his mission statement outlined in The Elton John AIDS Foundation Overview.
So far, his foundation has raised a whopping $125 million dollars and continues to thrive
Leonardo DiCaprio - Leonardo DiCaprio Foundation
The Titanic star may be one of the most well-known actors on planet Earth, but he is still one of the most private celebs in the business. He rarely shares details about his personal life or discusses the latest, hot-button issues with his fans.
Despite being an enigma to the general public, he’s always been actively vocal about his urgent wish for a greener planet. Since DiCaprio was 24-years-old, his central cause has been raising awareness on matters of climate change and actively finding ways to save Mother Earth from pollution and waste.
According to their official website, The Leonardo DiCaprio Foundation offers funding for Ocean Conservation, Indigenous Rights, Transforming California, Windlands Conservation, and Innovation Solutions.
Emma Watson - HeForShe
Emma Watson truly is the embodiment of Hermione Granger in more ways than one. Like her Harry Potter character, Watson’s brilliant and ambitious and she’s also determined for justice concerning those who need it most. (Shoutout to her S.P.E.W. organization.)
In real life, Watson’s main concern is women’s rights and general equality between the sexes. The Perks of Being a Wallflower star’s HeForShe campaign aims to liberate both men and women by dismantling harmful gender stereotypes.
Miley Cyrus - Happy Hippie Foundation
Miley Cyrus is extremely dedicated to her charity organization, the Happy Hippie Foundation. The “Flowers” songstress has been a constant advocate for LGBTQ rights. So her foundation aims to raise awareness as well as funding for those in the community who are in need.
Her organization also helps unhoused individuals find help, resources, and care.
“It wasn’t until December of 2014 that I decided I wanted to start my own foundation,” she reveals in a Happy Hippie promo video. “After we lost a young person struggling with gender identity — Leelah Alcorn — I never felt that it was right that someone would lose their life over not being able to be free.” She continued, adding, “It really hurt me to know that she didn’t have anybody to reach out to, and I wish she would’ve had the Happy Hippie Foundation to reach out to.”
Eva Longoria - Eva Longoria Foundation
Eva Longoria may play a pampered, spoiled princess on Desperate Housewives, but in real life, she’s quite the contrary. The “Flamin’ Hot” director has participated in multiple charities to uplift the Latin community, and her own charity does just that.
Through the Eva Longoria Foundation, members of the Latin community have access to educational programs including STEM Education, Parental Engagedment, Mentorship, and Entrepreneurship.
Well, there you have it! 10 celebrities with the most successful charity organizations. If you have the means, feel free to donate to the organizations that fund the causes dearest to you.